---
name: Ad Creative Audit
slug: ad-creative-audit
category: Quality
description: Ad Creative Audit inventories paid-ad assets and evaluates hooks, copy, images, video, format coverage, platform-native fit, message match, accessibility, and policy. Use it to diagnose creative fatigue from performance data and produce prioritized refresh or experiment briefs.
github: "https://github.com/AgriciDaniel/claude-ads/tree/main/skills/ads-creative"
language: Python
stars: 8064
forks: 1200
install: "npx degit https://github.com/AgriciDaniel/claude-ads/tree/main/skills/ads-creative ~/.claude/skills/ads-creative"
installs_to: ~/.claude/skills/ads-creative
source_path: skills/ads-creative/SKILL.md
collection_size: 25
category_size: 1354
collection_url: "https://dirskills.com/collections/AgriciDaniel/claude-ads"
added: 2026-08-15T06:51:07.181Z
last_synced: 2026-08-15T06:51:07.181Z
canonical_url: "https://dirskills.com/skills/ad-creative-audit"
---

# Ad Creative Audit

Ad Creative Audit inventories paid-ad assets and evaluates hooks, copy, images, video, format coverage, platform-native fit, message match, accessibility, and policy. Use it to diagnose creative fatigue from performance data and produce prioritized refresh or experiment briefs.

**Install:**

```bash
npx degit https://github.com/AgriciDaniel/claude-ads/tree/main/skills/ads-creative ~/.claude/skills/ads-creative
```

## README

# Creative Audit

1. Inventory assets by concept, hook, offer, format, placement, audience, date, and
   performance window; cosmetic resizes are not distinct concepts.
2. Load only active-platform specifications and current policy sources.
3. Evaluate attention, clarity, brand/offer evidence, platform-native execution,
   accessibility, destination match, format/safe-zone compliance, and disclosure.
4. Diagnose fatigue only from time-series delivery and response evidence, not age
   alone.
5. Keep creative quality, format compliance, and measured performance separate.
6. Return prioritized refresh or experiment briefs with hypothesis, audience,
   format, owner, success measure, and evidence.

Do not claim a universal refresh cadence, creative count, sound behavior, or
performance threshold. Preserve human review for emotional and cultural judgment.