indranilbanerjee/digital-marketing-pro

A/B Test Plan designs a statistically rigorous experiment with a clear hypothesis, control and variant specs, sample size, duration, guardrails, and stopping rules. Use it to plan marketing tests before launch and decide whether to ship, extend, or stop.

AEO Audit evaluates how a brand appears across ChatGPT, Perplexity, Google AI Mode, AI Overviews, Gemini, and Copilot. It scores visibility, checks citation accuracy, compares competitors, and outputs an optimization playbook for AI search.

AEO/GEO Intelligence audits how a brand appears in AI answers and restructures content for citation. It checks entity consistency, generates schema specs, and builds monitoring and content strategy plans for AI search surfaces.

Ad Creative generates 3-5 platform-specific ad copy variations with headlines, descriptions, CTAs, quality scores, policy flags, A/B test groupings, and message-match checks. Use it when drafting ads for Google, Meta, LinkedIn, TikTok, X, or Pinterest.

Add Integration walks through adding an MCP server to the plugin, from finding an existing package or scaffolding a custom server to generating .mcp.json, wiring credentials, and testing connectivity. Use it when connecting services like Ahrefs, Stripe, or an internal API.

Agency Dashboard generates a portfolio view of all client brands, including health scores, campaign activity, budget pacing, KPIs, team utilization, approvals, and alerts. Use it for agency standups, weekly reviews, and quick account risk checks.

Analytics & Insights builds KPI trees, reporting templates, and anomaly diagnoses for marketing performance. It also guides MMM, incrementality, dark social, and privacy-first measurement, including GA4 AI Assistant traffic attribution.

Anomaly Scan checks connected marketing platforms for statistically significant deviations from baseline, such as traffic drops, CPA spikes, or budget overruns. Use it when metrics change unexpectedly and you need likely causes and next actions.

Attribution Model recommends a multi-touch model based on sales cycle, data maturity, and channel mix. It defines credit rules, lookback windows, platform setup, and known tracking gaps for GA4, HubSpot, Salesforce, and warehouses.

Attribution Report runs multi-touch attribution on conversion-path data and compares models like first-touch, last-touch, linear, and time-decay. Use it to see channel revenue, ROAS, assisted conversions, path patterns, and budget reallocation recommendations.

Audience Intelligence builds buyer personas, JTBD maps, and audience segments from brand context and available customer data. It also defines anti-personas, buying committees, and lookalike seed specs when you need targeting guidance.

Audience Profile builds named buyer persona documents with demographics, motivations, jobs-to-be-done, objections, content preferences, and buyer journey maps. Use it when you need 2–4 actionable personas for marketing planning.

Autopilot Status shows campaign health scores, recent auto-corrections, active guardrails, and campaigns that need human attention. Use it to review how the marketing autopilot is handling performance and savings over a chosen period.

Backlink Gap finds referring domains that link to your competitors but not to you, then ranks them for outreach. Use it for competitive backlink audits, link-building plans, and broken-link opportunities.

Brand Setup creates or updates a brand profile for marketing skills, capturing identity, business model, voice, channels, goals, and competitors. Use it when onboarding a new client, switching brands, or refining brand voice and compliance settings.

Budget Optimizer reallocates marketing spend across channels using performance data and diminishing-returns modeling. It produces a current-vs-optimized allocation, ROI ranges, and a phased reallocation plan without changing spend on any platform.

Budget Tracker monitors ad spend pacing across connected platforms and projects end-of-period totals. It is used to spot overspend or underspend risk and recommend budget reallocations without changing platform budgets.

C2PA Metadata embeds a signed C2PA provenance manifest into AI-generated images, video, audio, or PDFs. Use it to add content credentials, AI disclosure assertions, and a JSON status report before publishing.

Campaign Audit inventories everything currently running for a brand across paid, owned, and analytics channels and scores each item with a dated audit document. Use it when inheriting an account, checking budget leakage, or establishing a baseline before planning.

Campaign Orchestrator creates campaign briefs, budget splits, channel mixes, media plans, UTMs, launch checklists, ABM plans, and post-mortem reports. Use it to plan and document campaigns, not to launch or edit live campaigns.

Campaign Plan generates a structured multi-channel campaign document with SMART objectives, audience segments, channel mix, budget allocation, timeline, KPIs, and risks. Use it to plan a campaign without launching or changing anything.

Campaign Status provides a read-only dashboard of active campaigns across connected platforms. It shows live spend, performance, execution history, pending approvals, KPI variance, flagged issues, and next actions when you need a current status check.

Case Study Plan builds a case study blueprint with a Challenge-Solution-Results narrative, interview questions, data visualization ideas, format specs, and distribution guidance. It is used when planning proof-of-results content before design or production.

Check runs a pre-publish quality gate on marketing content to flag hallucinations, unsupported claims, brand-voice mismatches, structure issues, and AI asset provenance problems. Use it before publishing copy when you need a pass/warn/blocked report without editing the content.

Churn Risk scores customer segments for churn risk from behavioral signals like engagement decline, recency, usage drops, and support sentiment. It generates a 0-100 scorecard, risk tiers, intervention playbooks, and LTV-at-risk prioritization for retention planning.