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README
/digital-marketing-pro:attribution-report
GA4 AI Assistant channel (added 13 May 2026)
When generating attribution reports against a GA4 property, the AI Assistant default channel group is now a first-class channel. GA4 automatically categorizes sessions referred by ChatGPT, Gemini, Claude, and other recognized AI assistants under this channel (and sets Medium=ai-assistant). For any brand running an AEO program, include the AI Assistant channel in the channel set and compare its contribution across all attribution models (first-touch, last-touch, linear, time-decay, position-based, data-driven).
This is the opening of the README. Read the full README on GitHub.