Documentation
README
CRM & Client Lifecycle
Core Concepts
Client Segmentation Models
Client segmentation assigns every household to a category that determines the level of service, contact frequency, review cadence, and resource allocation the firm provides. Without systematic segmentation, advisors default to reactive service — responding to whoever calls — rather than proactive, tiered engagement that matches effort to relationship value.
AUM-based segmentation is the most common starting point. A typical three-tier model:
| Tier | Household AUM | Typical Label |
|---|---|---|
| A | $2,000,000+ | Platinum |
| B | $500,000 - $1,999,999 | Gold |
| C | Under $500,000 | Silver |
This is the opening of the README. Read the full README on GitHub.