Value Proposition That Converts

Value Proposition That Converts is a Writing skill for Claude Code, published by AIDevGTM in gtm-cofounder.

176 stars21 forkson AIDevGTM/gtm-cofounderAdded 2026/08/11+48% in starsRepository updated 2026/08/09

agent-skillsaiai-foundersclaudeclaude-codeclaude-skillsdev-toolsdeveloper-marketingdeveloper-toolsdevtoolsfounder-toolsfoundersgo-to-marketgtmopen-sourcepositioningstartupstartupstechnical-founders

Install in seconds

Install Value Proposition That Converts

Copy Value Proposition That Converts into your Claude Code skills folder. Run the command in your terminal, or review the source on GitHub before installing.

terminal

npx degit https://github.com/AIDevGTM/gtm-cofounder/tree/main/skills/06-value-prop-that-converts ~/.claude/skills/06-value-prop-that-converts

Requires Node.js. Downloads this skill only — not the rest of the repository — into your Claude Code skills folder.

Without Node.js

git clone https://github.com/AIDevGTM/gtm-cofounder.git

Clones the whole repository, then copy the skill’s own directory into your skills folder yourself.

In this catalog

Source file: skills/06-value-prop-that-converts/SKILL.md in AIDevGTM/gtm-cofounder
Installs to: ~/.claude/skills/06-value-prop-that-converts
Collection: One of 18 skills cataloged from this repository
Category: Writing — 1012 skills

What Value Proposition That Converts does

Write developer value propositions that are specific, provable, and free of puffery. Use when messaging leans on vague claims like 'powerful' or 'seamless,' lacks proof, or tries to address both developers and buyers with one line.

Value Proposition That Converts is cataloged under Writing on DirSkills. Value Proposition That Converts comes from a repository tagged agent-skills, ai, ai-founders, claude and claude-code.

Documentation

README

Excerpt

The value prop that converts

"Better" is sloppy thinking. Better how, along what dimension, by how much, proven by whom? Developers test every claim you make. Give them numbers or give them nothing.

Use this when: your value prop contains puffery, your claims aren't attributed, or you're trying to make one sentence do the job of two audiences.

The core idea

Developers have a finely tuned BS detector and they will verify you. Specificity is credibility. Every strong dev value prop is: specific + provable + spoken in their language.

This is the opening of the README. Read the full README on GitHub.

Frequently asked about Value Proposition That Converts

What else does AIDevGTM publish alongside Value Proposition That Converts?
Value Proposition That Converts is one of 18 skills that DirSkills catalogs from AIDevGTM/gtm-cofounder, the repository it ships in. Its siblings there include Beyond the Wrapper, DevTool Homepage and First 50 Users. Each one is a separate skill with its own page in this directory, installs the same way Value Proposition That Converts does, and is maintained by AIDevGTM in that same repository. The rest of the collection is listed on the AIDevGTM/gtm-cofounder page.
How does Value Proposition That Converts compare to other Writing skills?
Value Proposition That Converts ranks #855 by stars among the 1012 Writing skills in this catalog. The most-starred ones next to it are Article Writing, Social Media Content Calendar and Knowledge Comic Creator. DirSkills ranks by the star count of the repository each skill ships in, so that order reflects how popular those repositories are rather than any review of Value Proposition That Converts against them. Open each page to compare what they document and how they install.