Browse Skills

Executes and reports qualitative or quantitative analysis for ASQ manuscripts, making the evidence-to-theory link transparent. Covers coding, data-to-theory tables, robustness checks, and mechanism evidence.

Designs rigorous empirical evaluations for software engineering research papers, ensuring proper evidence matching, statistical analysis, and methodological transparency for conferences like ESEC/FSE.

Agency Dashboard generates a portfolio view of all client brands, including health scores, campaign activity, budget pacing, KPIs, team utilization, approvals, and alerts. Use it for agency standups, weekly reviews, and quick account risk checks.

Analytics & Insights builds KPI trees, reporting templates, and anomaly diagnoses for marketing performance. It also guides MMM, incrementality, dark social, and privacy-first measurement, including GA4 AI Assistant traffic attribution.

Anomaly Scan checks connected marketing platforms for statistically significant deviations from baseline, such as traffic drops, CPA spikes, or budget overruns. Use it when metrics change unexpectedly and you need likely causes and next actions.

Attribution Report runs multi-touch attribution on conversion-path data and compares models like first-touch, last-touch, linear, and time-decay. Use it to see channel revenue, ROAS, assisted conversions, path patterns, and budget reallocation recommendations.

Autopilot Status shows campaign health scores, recent auto-corrections, active guardrails, and campaigns that need human attention. Use it to review how the marketing autopilot is handling performance and savings over a chosen period.

Budget Optimizer reallocates marketing spend across channels using performance data and diminishing-returns modeling. It produces a current-vs-optimized allocation, ROI ranges, and a phased reallocation plan without changing spend on any platform.

Brand Monitoring tracks brand mentions across Reddit, Google News, YouTube, and DuckDuckGo. It analyzes sentiment, trends, competitors, and crisis signals for weekly or monthly reporting.

Competitor Price Analysis maps competitor prices, pricing tiers, and market gaps for a product category. Use it when you need competitive pricing research, price elasticity signals, or pricing strategy recommendations.

Competitor Price Tracker sets up workflows to monitor competitor prices, promotions, and historical pricing patterns. Use it when you need alerts for price changes or MAP violations across marketplaces and ecommerce platforms.

Conversion Rate Optimization audits e-commerce funnels, finds drop-off points, and recommends fixes to improve revenue per visitor. Use it for product pages, carts, checkout, mobile conversion, and experiment prioritization.