social-media-skills/skills
DirSkills catalogs 25 skills from this repository, across 6 categories: AI Engineering, Automation, Data, Quality, SEO, Writing.
🖼️
3w ago
AI Image Editing
Routes image editing tasks like inpainting, background removal, upscaling, outpainting, and photo restoration to the most suitable engine. Use for precise surgical edits on existing images.
AI Engineering
194
🎵
3w ago
AI Music & Sound Design
Generates original, licensed music and sound design for social media videos using safe AI tools, ensuring brand-safe audio that avoids copyright claims and mutes.
AI Engineering
194
🤖
3w ago
AI Search Optimization
Optimizes a brand to be cited and recommended by AI answer engines like ChatGPT, Perplexity, and Google AI. Use when aiming to appear in AI-generated answers rather than just search results.
SEO
194
🎥
3w ago
AI Video Brief & Router
Routes AI video jobs to the best-fit generative tool and writes portable, brand-matched briefs. Sits above individual tool skills, ensuring no vendor lock-in and handling AI disclosure requirements.
AI Engineering
194
🎙️
3w ago
AI Voiceover
Generates AI voiceovers for social media videos using ElevenLabs, with script writing for the ear and delivery direction. Use for narration, dubbing, or voice cloning with consent and disclosure.
Writing
194
📊
3w ago
Analytics and Reporting
Interprets native social media analytics to provide goal-mapped insights and actionable recommendations. Uses the METER framework to measure signal over vanity, feeding content and growth strategies.
Data
194
🔍
3w ago
Audience Research
Develops a deep, evidence-based understanding of your audience for content creation. Gathers real customer language, jobs-to-be-done, pains, and objections, then produces a usable persona brief for sharper content.
Writing
194
📅
3w ago
Batch Content Plan
Creates a balanced batch of social media content for a week or month, mapping branded post briefs to a calendar. It reads brand profiles and pillars, ensures a mix of value and promotion, and passes to content writing and scheduling tools after approval.
Automation
194
✨
3w ago
Before-After Transformation
A content format for structuring honest, credible before/after posts and videos for social media, emphasizing realistic journeys, consistent conditions, and FTC-compliant disclosures.
Writing
194
🎬
3w ago
Behind the Scenes & Founder
The transparency content type that turns real business moments into founder and brand content, using the REVEAL framework to find true stories, check transparency tiers, and frame in the founder's voice — for build-in-public, founder stories, and team culture posts.
Writing
194
📋
3w ago
Brand Profile
Load or create a durable brand profile that defines voice, audience, and guidelines, ensuring all social media content stays on-brand. Run this first before using any other social media skills.
Writing
194
🚀
3w ago
Campaign & Launch Planning
Plan and orchestrate a time-boxed product launch or social media campaign across multiple platforms. Use when planning a launch, product drop, or coordinated multi-platform moment, and schedule posts via WoopSocial.
Automation
194
🎨
3w ago
Canva
Use Canva to produce on-brand social graphics at scale with the SCALE framework: Brand Kit, customizing templates, automating with Bulk Create and Magic Resize, and layering in AI edits. Ideal when you need to batch-produce graphics, escape the template look, or drive design through Canva's APIs.
Automation
194
🎬
3w ago
CapCut Video Editing
Plan and guide CapCut edits for short-form social videos (TikTok, Reels, Shorts) with retention-paced cuts, auto-captions, and beat-synced sound, while ensuring licensing and safety compliance. Use when cutting a reel, setting up captions, or assessing commercial safety of CapCut assets.
AI Engineering
194
✍️
3w ago
Caption Writer
Writes platform-specific social media captions in a brand's voice for Instagram, LinkedIn, TikTok, and more. Run when you need engaging copy that complements visuals and drives specific post goals.
Writing
194
✂️
3w ago
Captions and Clipping
Automates turning long-form videos into native short clips with sound-off captions using Opus Clip, CapCut, or Submagic. Requires human review before scheduling and publishing via WoopSocial.
Automation
194
🎠
3w ago
Carousel Writer
Writes swipeable multi-slide carousel posts for Instagram, LinkedIn, and TikTok. Focuses on hook-driven covers, one-idea-per-slide structure, and save-leaning CTAs.
Writing
194
🤝
3w ago
Collabs & Cross-Promotion
Plans organic creator-to-creator partnerships that swap audiences by identifying complementary, similar-sized partners and coordinating shared-value content. Uses the UNITE framework and publishes each partner's own posts on schedule.
Automation
194
👥
3w ago
Community Management
Turn an audience into a genuine community where members interact with each other, not just with the brand. Use when asked to build belonging, create superfans, start a group or Discord, or move beyond chasing followers.
Writing
194
🔍
3w ago
Competitor Analysis
Analyzes public social media data to benchmark competitors on engagement, share of voice, and growth trends, uncovering white space for brand strategy.
Data
194
🔍
3w ago
Content Audit
Retrospectively audit social media content to identify top performers, triage content (keep/kill/refresh), map pillar coverage, catch voice drift, and fix profile fundamentals, producing a quick-wins roadmap.
Data
194
📅
3w ago
Content Calendar
Creates a sustainable social media posting rhythm with a recurring skeleton of content buckets, series, and reactive slots. Use it to build a consistent schedule that fits your real capacity instead of one-off post ideas.
Automation
194
🏛️
3w ago
Content Pillars
Defines a brand's content pillars — 3–5 recurring themes — forming the strategic backbone between brand profile and content calendar. Use it to determine what to post about or before planning a content batch.
Writing
194
♻️
3w ago
Content Recycling
Resurface, update, and repost proven evergreen social media content on a deliberate cadence. Use when you want to get more mileage from old posts by refreshing the insight with a new hook, format, or updated data.
Automation
194
🔍
3w ago
Content Research & Sourcing
Verifies load-bearing claims in social media content by tracing stats to primary sources, catching AI-hallucinated citations, and attributing properly. Use before publishing stat-heavy, health, or finance claims.
Quality
194