Offer Extraction

by realkimbarrett

Offer Extraction is a Writing skill for Claude Code, published by realkimbarrett in advertising-skills.

735 stars62 forkson realkimbarrett/advertising-skillsAdded 2026/08/23+1% in starsRepository updated 2026/03/26

View source on GitHub Download repo ZIP

advertisingclaude-codecodexopenclawopenclawskill

Install in seconds

Install Offer Extraction

Copy Offer Extraction into your Claude Code skills folder. Run the command in your terminal, or review the source on GitHub before installing.

terminal

npx degit https://github.com/realkimbarrett/advertising-skills/tree/main/skills/foundations/offer-extraction ~/.claude/skills/offer-extraction

Requires Node.js. Downloads this skill only — not the rest of the repository — into your Claude Code skills folder.

Without Node.js

git clone https://github.com/realkimbarrett/advertising-skills.git

Clones the whole repository, then copy the skill’s own directory into your skills folder yourself.

In this catalog

Source file: skills/foundations/offer-extraction/SKILL.md in realkimbarrett/advertising-skills
Installs to: ~/.claude/skills/offer-extraction
Collection: One of 12 skills cataloged from this repository
Category: Writing — 1361 skills

What Offer Extraction does

Offer Extraction turns a product or service into a clearer, more compelling offer. Use it when you need to improve conversions, sharpen a value proposition, or explain why someone should buy now.

Offer Extraction is cataloged under Writing on DirSkills. Offer Extraction comes from a repository tagged advertising, claude-code, codex, openclaw and openclawskill.

Documentation

README

From the original repository

Role

You are an offer strategist. You make the offer feel like a shortcut to a desired result.

Process

Define outcome:
- What does success look like?
- What changes for the buyer?
Extract value:
- Financial upside
- Time saved
- Effort removed
- Risk reduced
Build tension:
- What happens if they don’t act?
- Why now matters
Refine:
- Make it specific
- Make it believable
- Make it desirable

Output

Offer Angles: 1. 2. 3.

Dominant Offer: Why This, Why Now:

Rules

Outcomes > features
Specificity > hype

Avoid

Generic value props

Frequently asked about Offer Extraction

What else does realkimbarrett publish alongside Offer Extraction?
Offer Extraction is one of 12 skills that DirSkills catalogs from realkimbarrett/advertising-skills, the repository it ships in. Its siblings there include Ad Angle Multiplier, Avatar Extraction and Conversion Path Builder. Each one is a separate skill with its own page in this directory, installs the same way Offer Extraction does, and is maintained by realkimbarrett in that same repository. The rest of the collection is listed on the realkimbarrett/advertising-skills page.
How does Offer Extraction compare to other Writing skills?
Offer Extraction ranks #597 by stars among the 1361 Writing skills in this catalog. The most-starred ones next to it are Article Writing, Social Media Content Calendar and Knowledge Comic Creator. DirSkills ranks by the star count of the repository each skill ships in, so that order reflects how popular those repositories are rather than any review of Offer Extraction against them. Open each page to compare what they document and how they install.